MattCleaver.com » church marketing

Podcast Episode 0.2: Church Marketing Part 3

Matt — Tue, 25 Nov 2008 12:00:02 +0000

This episode proves the third time is not the charm. I think this is our worst podcast thus far, so if you have better things to do, skip it. We thought about not posting it at all, but in the spirit of transparency, authenticity, and not yet having the next podcast ready to go, here it is.

In this episode (22 MB, 19:34 minutes):

Church bulletins
Church signs
Creativity
Defining success

Coming up next week: How did Jesus market?

Marketing as an Anti-Missional Practice

Matt — Wed, 12 Nov 2008 02:59:28 +0000

In the podcast that debuted in spectacular fashion on Saturday I made the assertion that church marketing is by nature an anti-missional practice. Mission sends people out. Marketing seeks to bring people in. The two are at odds with one another. Makes sense, doesn’t it?

So, if you want to be a missional church, cut your marketing budget and use that money to send people out to minister in the community.

Next podcast to be posted Thursday.

Podcast Episode 0: Church Marketing

Matt — Sun, 09 Nov 2008 03:58:03 +0000

My friend Brit and I decided we wanted to take a shot at podcasting. So, we did. We’ve got a multi-part series on church marketing, and this is the first episode. We’ve got some ideas for the future, but right now we’re just trying this whole thing out. Check it out below (20 minutes, 22 MB).

*Update* The guys at Church Marketing Sucks linked to us. A wee bit of discussion is happening in the comments section there. Check it out. Play nice if you comment.